YUM! Brands, Inc.
YUM US9884981013
Yum Brands is a US-based restaurant operator featuring a portfolio of four brands: KFC (29,900 global units at year-end 2023), Pizza Hut (19,866 units), Taco Bell (8,564 units), and The Habit Burger Grill (381 units). With $64 billion in 2023 systemwide sales, the firm is the second-largest restaurant company in the world behind McDonald's ($130 billion), ahead of Restaurant Brands International ($43 billion) and Starbucks ($29 billion). Yum is 98% franchised, with the largest franchisee, wide-moat Yum China, spun out in 2016, after which Yum China agreed to pay 3% royalties to Yum Brands in perpetuity. Yum is the newest evolution of Tricon, formerly a division of PepsiCo, and generates the bulk of its revenue from franchise royalties and marketing contributions.
Annual Performance 1
| 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| 33% | -4% | 5% | 6% | 0% |
Annual Insiders Turnover, USD 2
1 annual and historical performance metrics are recalculated on a daily basis;
2 represents the total value of insider transactions (both buying and selling);
Insider Activity
| Person | Price | Shares | Total | Published | Completed |
|---|---|---|---|---|---|
| Mezvinsky Scott CEO |
152.59 USD |
275 Sold |
41,962 USD |
01/10/2025 | 01/10/2025 |
| Gibbs David W CEO |
149.80 USD |
1,976 Sold |
296,005 USD |
15/09/2025 | 15/09/2025 |
| Gibbs David W CEO |
149.80 USD |
5,200 Sold |
778,960 USD |
15/09/2025 | 15/09/2025 |
| Mezvinsky Scott CEO |
145.27 USD |
270 Sold |
39,223 USD |
02/09/2025 | 02/09/2025 |
| Skeans Tracy L COO |
148.24 USD |
12,220 Sold |
1,811,493 USD |
15/08/2025 | 15/08/2025 |
| Gibbs David W CEO |
146.84 USD |
5,152 Sold |
756,520 USD |
15/08/2025 | 15/08/2025 |
| Gibbs David W CEO |
146.84 USD |
1,954 Sold |
286,925 USD |
15/08/2025 | 15/08/2025 |
| Graddick Weir Mirian M |
145.30 USD |
2,038 Sold |
296,121 USD |
24/11/2021 | 14/08/2025 |
| Cornell Brian C |
139.92 USD |
1,993 Sold |
278,861 USD |
06/08/2025 | 06/08/2025 |
| Mezvinsky Scott CEO |
139.92 USD |
263 Sold |
36,799 USD |
06/08/2025 | 06/08/2025 |