BARK, Inc.

BARK US68622E1047

💰
Capitalization
Small-cap

BARK Inc is a vertically integrated, omnichannel brand serving dogs across two key categories: toys & accessories and consumables. It serves dogs nationwide with monthly subscription services, BarkBox and Super Chewer; e-commerce experience on BarkShop.com; custom collections via its retail partner network, including Target and Amazon; wellness products that meet dogs' needs with BARK Bright; and a personalized meal delivery service for dogs BARK Eats. The company's reportable segments are; Direct to Consumer (D2C), and Commerce. The majority of its revenue is generated from the Direct to Consumer segment which derives revenue from the sale of toys & accessories and consumables through BarkBox, Super Chewer, and the company's consumables website.

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Website
https://www.bark.co
Annual Insiders Turnover, USD 2

1 annual and historical performance metrics are recalculated on a daily basis;
2 represents the total value of insider transactions (both buying and selling);

Insider Activity
📊
Transactions
11
🙍
Insiders
3
Person Price Shares Total Published Completed
Ibrahim Zahir
CFO 		0.86
USD 		58,823
Bought 		50,523
USD 		13/06/2025 13/06/2025
Ibrahim Zahir
CFO 		0.86
USD 		58,823
Bought 		50,523
USD 		13/06/2025 13/06/2025
Ibrahim Zahir
CFO 		0.90
USD 		55,555
Bought 		49,883
USD 		13/11/2024 09/06/2025
Ibrahim Zahir
CFO 		0.90
USD 		55,555
Bought 		49,883
USD 		13/11/2024 09/06/2025
Meeker Matt
CB 		0.99
USD 		25,000
Bought 		24,855
USD 		06/06/2025 06/06/2025
Meeker Matt
CB 		0.99
USD 		25,000
Bought 		24,855
USD 		06/06/2025 06/06/2025
Ibrahim Zahir
CFO 		1.58
USD 		50,000
Bought 		78,865
USD 		13/11/2024 13/11/2024
Ibrahim Zahir
CFO 		1.58
USD 		50,000
Bought 		78,865
USD 		13/11/2024 13/11/2024
Werdelin Henrik
O 		1.75
USD 		100,000
Sold 		175,390
USD 		27/08/2024 27/08/2024
Meeker Matt
CB 		1.39
USD 		38,461
Bought 		53,530
USD 		05/06/2024 05/06/2024

Integrated EOD Stock Data and Insider Transactions Chart

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The visibility of insider buy and sell transactions on this chart should not be the sole factor in your decision to buy or sell a particular stock. Always consider the following dynamic reports for a broader understanding of stock market activities:

 

Last 52W Low 52W High All-Time Low All-Time High β
Company Insiders
Person / Entity Transactions Turnover, USD Average, USD First Last
Ibrahim Zahir 6 358,541.80 59,756.97 13/11/2024 13/06/2025
Werdelin Henrik 1 175,390.00 175,390.00 27/08/2024 27/08/2024
Meeker Matt 4 152,106.42 38,026.61 13/11/2023 06/06/2025

Insiders marked in yellow represent long-term insiders. These are individuals who have engaged in transactions for over 3 years and have conducted at least 10 transactions or reached a cumulative turnover of $1M USD. When examining transaction clusters, we prioritize those conducted by long-term insiders for analysis.

Stock Advanced Metrics
Delta Correlation subscribe 🔒
Upper Bound of Standardized Transaction Amount (ubsta), USD 4 subscribe 🔒

4 represents the maximum expected transaction amount for a company's insiders, calculated based on historical data. It provides insight into the typical range of insider transaction amounts and helps in identifying unusually large transactions.

5 a proprietary metric reflecting the consistency of insider trading behavior within a company. A higher discipline index suggests more regular and predictable insider transactions.