Boston Beer Company, Inc.
SAM US1005571070
Boston Beer is a top player in high-end malt beverages and adjacent categories in the us, with strong positions in craft beer, flavored malt beverages, hard cider, and hard seltzer. The bulk of volume and revenue is concentrated in four brands: Samuel Adams, Angry Orchard, Twisted Tea, and Truly. Beverages are produced using a hybrid model leveraging both in-house capacities and third-party breweries through contract arrangements. While the firm is required to use distributors to reach end markets, including retailers and on-premises operators, it also employs 500 internal sales representatives to educate the market about its products. The firm generates over 95% of sales in the us.
Annual Performance 1
| 2021 | 2022 | 2023 | 2024 | 2025 |
|---|---|---|---|---|
| -47% | -37% | 7% | -12% | -4% |
Annual Insiders Turnover, USD 2
1 annual and historical performance metrics are recalculated on a daily basis;
2 represents the total value of insider transactions (both buying and selling);
Insider Activity
| Person | Price | Shares | Total | Published | Completed |
|---|---|---|---|---|---|
| Fritsch Annette N VP |
219.04 USD |
464 Sold |
101,635 USD |
08/08/2025 | 08/08/2025 |
| Fritsch Annette N VP |
219.94 USD |
136 Sold |
29,912 USD |
08/08/2025 | 08/08/2025 |
| Valette Jean Michel O |
229.23 USD |
900 Sold |
206,307 USD |
13/03/2025 | 13/03/2025 |
| Valette Jean Michel O |
228.18 USD |
2,600 Sold |
593,268 USD |
13/03/2025 | 13/03/2025 |
| O'boyle Carolyn L. HR H |
301.76 USD |
62 Sold |
18,709 USD |
02/01/2025 | 02/01/2025 |
| O'boyle Carolyn L. HR H |
316.24 USD |
62 Sold |
19,607 USD |
02/12/2024 | 02/12/2024 |
| O'boyle Carolyn L. HR H |
292.74 USD |
62 Sold |
18,150 USD |
01/11/2024 | 01/11/2024 |
| O'boyle Carolyn L. HR H |
288.86 USD |
62 Sold |
17,909 USD |
01/10/2024 | 01/10/2024 |
| O'boyle Carolyn L. HR H |
274.90 USD |
63 Sold |
17,319 USD |
03/09/2024 | 03/09/2024 |
| O'boyle Carolyn L. HR H |
274.90 USD |
63 Sold |
17,319 USD |
13/08/2024 | 13/08/2024 |